

Are you Incroyable? (in-croy-ahb)
French adjective, meaning incredible or unbelievable
Meet the reshapable heat styling heroes, now for every hair type.
Which L'incroyable product will be your new hair hero?



introducing L’incroyable Blowdry Créme
New Incroyable Formula.
Now for normal to thick hair.
- Extremely reshapable-wave, straight, curl
- 3x faster flat ironing vs. no product
- 450°F thermo-protection
- Low heat reactivation starting at 300° F
- 96 HR extreme anti-frizz protection