YOU DARED TO GO BLONDE. NOW WHAT?
Whether you’ve known for years or you’re just now realizing it, being blonde is a lifestyle. Sure, you get all the fun of walking around with a brighter head of hair. That’s what you're here for. But with all the benefits of the blonde life comes a bit of responsibility. Now, you might need a purple shampoo in your shower, or you’ll find yourself falling in love with the moisturizing effects of Cicaflash blonde conditioner. Lightening your hair means it’s a little more sensitive now. It needs extra special care.
Blond Absolu is here for you. And now, the options are endless.
Recently, we amped up our blonde care arsenal with Cicaextreme, a powerful collection of highly potent blonde care products that you can add on to your usual blonde care routine, or swap out when you’re looking for some extra help. It’s easy to do, and it’s always a treat for you and your hair.
LEVEL UP YOUR WEEKEND GAME
One way to approach extra blonde care is to give your hair a weekend—let it have a special day or two where you pamper it a bit more to repair any stress, while prepping and protecting it for the week ahead. It’s extra insurance that your blonde will stay balanced and beautiful. So worth it. Listen, going blonde doesn’t need to be a compromise. With the right care routine, you stay bright and beautiful, always.
FOR BLEACH ADDICTS
The most caring for the most daring. If you just can’t get enough blonde, then you can’t overdo it with your care routine. You need all the things. Let’s make it as easy as possible with a day-to-night-to-weekend routine you can stay true to.
FOR NATURALLY DARK BLONDE HAIR
The biggest change calls for the best care. Starting with a dark base doesn’t mean you can’t be blonde. It just means you need serious care on the other side. Start with a color balancing daily cleanse and move to a seriously rich cream -in-shampoo on the weekends. Don’t forget to amp up the mask action!
FOR CURLY BLONDE HAIR
Curly blonde hair calls for serious hydration. Textured hair tends to get dry easily, and bleaching only intensifies the effect. Keep curly hair soft and moisturized with a rich daily cream shampoo, plus shine-inducing hair oil, and nighttime conditioning. On the weekend, add a purple mask to keep the color true.
FOR PLATINUM BLONDE HAIR
Because the brightest among us need serious weekend rejuvenation. Bleach blonde hair has the dual challenge of maintaining balanced color while also tending to severely sensitized, potentially dry hair. This week-to-weekend routine will keep both issues in check around the clock.
FOR HIGHLIGHTED BLONDE HAIR
A laid-back routine for the most lived-in blondes. Show off those lighter pieces with a Kérastase purple shampoo and hydrating conditioner. Day-to-night leave-in care keeps your blonde hair nourished around the clock. On the weekend, a rich shampoo-in-cream cleanse is in order.
FOR BALAYAGE BLONDE HAIR
Balayage is all about being blonde, but still being low-maintenance. The idea is to keep the hair bright and hydrated while you stretch out the time before your next salon visit. Leave-in care is key, as is the occasional Kérastase purple hair mask.