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Dual Action Fortifying Haircare
for oily roots and dry lengths

With Genesis, a powerful hair care collection that addresses hair fall due to breakage from brushing, your days of seeing hair on your brush are finally over.


1 - Step 1

Cleanse with Bain Hydra Fortifiant to gently remove sebum build-up and pollution particles while caring for the lengths. Repeat one time.


2 - Step 2

Use Masque Reconstituant to deeply nourish and reinforce lengths against hair fall due to breakage from brushing. Leave it in for 5 minutes.


3 - Step 3

Use the daily Serum Fortifiant to boost hair's resilience to breakage from brushing. Apply 4 pipettes directly to scalp in a sections and massage.


4 - Step 4

Apply Défense Thermique before blow-drying the hair and massage through the lengths to protect from heat and ease styling.

Kerastase Blond Absolu Blonde Hair Care Hair Stylist Johnny Ramirez

Want to know how to get the best results?

Follow the Genesis Routine for oily roots and dry lengths

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