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Initialiste

Advanced scalp and hair serum that strengthens and grows hair fibers by restoring uniformity and smoothness.

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How To Use
Apply Initialiste serum directly to the scalp on cleansed, towel-dried hair. Depending on hair type, 2 pipettes for fine hair and 4 for thick hair, position the pipette directly at the root and scalp to distribute 1 full pipette of the serum in a straight line from the front to the back of the head. Follow the pipette with your fingers to massage the serum into the root and scalp as you work through each section. Once application is complete in all sections, massage the entire head to distribute the serum evenly and comb through. Leave in and proceed to blowdry. Recommended to use at least 3 times a week.
Learn how to use Initialiste hair serum video tutorial
Transform your hair in 7 days with Initialiste. Our 1st skincare-inspired super serum that acts on the four attributes of total hair beauty: 1. Strength, 2. Shine, 3. Softness, 4. Substance. 9 out of 10 women* saw a visible difference in their hair texture after one week. With continued usage, your hair stays healthier from root to tip allowing it to grow longer† with 93% less breakage.

** A must-have for all hair types. Maximize the potential length of your hair. Keep it longer and stronger as it grows.† 89% agreed that their hair is SHINIER. 87% felt that their hair is thicker with MORE SUBSTANCE. 86% felt that their hair is STRONGER and SOFTER to the touch.  


*Consumer use test over 7 days.


**In a brushing test compared to a non-conditioning shampoo.

†Reduces breakage so hair can grow longer.


  • Lightweight, silky texture
  • Absorbs instantly without residue
  • Fresh and delicate fragrance
  • Targeted pipette application
    • SP94, powerful, gluco-peptide that enhances hair fiber’s resilience, structure & strength to activate KAPs synthesis
    • 6 Amino Acids, each attaches itself to damaged areas of the hair to compensate for the loss of mass
    • Wheat Protein Derivative, strong affinity with the hair fiber, restores uniformity and smoothness
    • Ressurection Sap: Sourced from the Myrothamnus Flabellifolia plant - known for its ability to come back to life after 10 years near death - helps preserve the structure of the fiber
    Hair Serum Ingredients
    Aqua /Water • Polyquaternium-37 • Paraffinum Liquidum / Mineral Oil • Amodimethicone • Polysorbate 20 • Quaternium-87 • Stearyl Alcohol • Menthoxypropanediol • Behentrimonium Chloride • Safflower Glucoside • Candelilla Cera / Candelilla Wax • Ppg-1 Trideceth-6 • Chlorhexidine Digluconate • Trideceth-6 • Malus Domestica Fruit Cell Culture Extract • Polyquaternium-11 • 2-Oleamido-1,3-Octadecanediol • Cetrimonium Chloride • Camellia Sinensis Leaf Extract • Parfum / Fragrance
    Initialiste is rated 4.5 out of 5 by 88.
    Rated 4 out of 5 by from Positive results confirmed! I bought this several months ago (in winter), when my severely bleached (we're talking dark dark brown to platinum blond) hair was terribly damaged. Lots of breakage and hair was very thin - constantly had to get haircuts because the ends looked like a broom (dry brittle coarse). Even had difficulty blow-drying my hair, as the hair was just breaking off...awkward! After doing a significant amount of research online, I purchased this, as well as several of the products from the Resistance line (the Level 3-4 Shampoo and Conditioner, and heat protectant). OUTCOME: I'm very pleased to report that my hair is showing significant signs of improvement, thanks to regular use of INITIALISTE, in conjunction with the Resistance Shampoo + Conditioner. (I also stopped dyeing my hair so blond. There is still damage on the ends, but overall I believe these products have helped my hair recover and look like real hair again!) Hair is growing nicely, looks nourished. Will purchase again.
    Date published: 2018-05-08
    Rated 5 out of 5 by from AMAZING MIRACULOUS PRODUCT!!!!!!!!!!! I am not a person who leaves reviews often but I feel so strongly about this product that I am compelled to do so. I have used this 3x and already my hair has totally transformed from dry and dull to smooth and silky! My husband said to me tonight, “You’re hair feels amazing like silk!” I cannot imagine my life without Initialiste. It is definitely the best hair product I have ever used. I have used Kerastase products for many years. I have tried almost every masque they make and some of the shampoos and styling products. I love them but this is the game changer!!!
    Date published: 2017-12-21
    Rated 5 out of 5 by from Love this product! I purchased this almost two months ago and use it about 2-3x a week after the shower. I already have naturally thick hair but by using this and Kerastase shampoo and mask my hair has grown significantly in the last two months. I highly recommend it.
    Date published: 2017-11-06
    Rated 5 out of 5 by from Very Good I just purchased my third bottle. My hair is everything to me, its thick, full, and color-treated about 4 shades my original color. I'm diligent when it comes to protecting my hair. I apply the Initialiste to my scalp in sections every time I wash my hair (about twice a week). When my uncolored treated hair started coming out, it looked shinier and stronger. After I retouched my roots, the area is still as smooth and shiny and strong as before. So, as my hair is growing and I'm coloring it, it still looks vibrant and healthy. I stopped using it for about three washes, just because I didn't plan my repurchasing time well enough, and my hair seems to lack life. That might just be me knowing I haven't been applying it to my scalp and probably freaking myself out. Regardless, I'm satisfied and I don't think I'll stop buying it.
    Date published: 2017-10-26
    Rated 5 out of 5 by from Transformed my dry damaged hair I purchased this 3 weeks ago and cannot believe the results I have had using after each shampoo. My hair was seriously broken off and damaged from a Keratin treatment gone bad and after 3 uses, my hair had been renewed as much as it can be.
    Date published: 2017-08-30
    Rated 5 out of 5 by from GREAT PRODUCT I LOVE THIS MAGIC DROPS, HIGHLY RECOMENDED!!! I purchased this because my hair was really damaged but since I've been using this product my hair has change 100%
    Date published: 2017-04-21
    Rated 5 out of 5 by from Wonderful I am a swimmer. The chemicals in the pool ruined my hair. This product along with kerastase products, Has made my hair brand new. I highly recommend everyone try it. Within a week I started seeing results.
    Date published: 2017-04-21
    Rated 5 out of 5 by from Fitting that's it's in a gold bottle! I just bought my second bottle... I can't go without this. I have 40 year old thinning, color treated hair.. that has been just limp and tired looking. This product gives me shine and bounce (along with a few other Keratase products that I won't go without either) I'm so glad it was recommended to me. It gives the look that an oil would but not greasey or weighted down.
    Date published: 2017-01-27
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