Initialiste

Advanced scalp and hair concentrate.

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How To Use
Apply Initialiste serum directly to the scalp on cleansed, towel-dried hair. Depending on hair type, 2 pipettes for fine hair and 4 for thick hair, position the pipette directly at the root and scalp to distribute 1 full pipette of the serum in a straight line from the front to the back of the head. Follow the pipette with your fingers to massage the serum into the root and scalp as you work through each section. Once application is complete in all sections, massage the entire head to distribute the serum evenly and comb through. Leave in and proceed to blowdry. Recommended to use at least 3 times a week.
Transform your hair in 7 days with Initialiste. Our 1st skincare-inspired super serum that acts on the four attributes of total hair beauty: 1. Strength, 2. Shine, 3. Softness, 4. Substance. 9 out of 10 women* saw a visible difference in their hair texture after one week. With continued usage, your hair stays healthier from root to tip allowing it to grow longer† with 93% less breakage.

** A must-have for all hair types. Maximize the potential length of your hair. Keep it longer and stronger as it grows.† 89% agreed that their hair is SHINIER. 87% felt that their hair is thicker with MORE SUBSTANCE. 86% felt that their hair is STRONGER and SOFTER to the touch.  


*Consumer use test over 7 days.


**In a brushing test compared to a non-conditioning shampoo.

†Reduces breakage so hair can grow longer.


  • Lightweight, silky texture
  • Absorbs instantly without residue
  • Fresh and delicate fragrance
  • Targeted pipette application
    • SP94, powerful, gluco-peptide that enhances hair fiber’s resilience, structure & strength to activate KAPs synthesis
    • 6 Amino Acids, each attaches itself to damaged areas of the hair to compensate for the loss of mass
    • Wheat Protein Derivative, strong affinity with the hair fiber, restores uniformity and smoothness
    • Ressurection Sap: Sourced from the Myrothamnus Flabellifolia plant - known for its ability to come back to life after 10 years near death - helps preserve the structure of the fiber
    Aqua /Water • Polyquaternium-37 • Paraffinum Liquidum / Mineral Oil • Amodimethicone • Polysorbate 20 • Quaternium-87 • Stearyl Alcohol • Menthoxypropanediol • Behentrimonium Chloride • Safflower Glucoside • Candelilla Cera / Candelilla Wax • Ppg-1 Trideceth-6 • Chlorhexidine Digluconate • Trideceth-6 • Malus Domestica Fruit Cell Culture Extract • Polyquaternium-11 • 2-Oleamido-1,3-Octadecanediol • Cetrimonium Chloride • Camellia Sinensis Leaf Extract • Parfum / Fragrance
    Initialiste is rated 4.5 out of 5 by 85.
    Rated 5 out of 5 by from Transformed my dry damaged hair I purchased this 3 weeks ago and cannot believe the results I have had using after each shampoo. My hair was seriously broken off and damaged from a Keratin treatment gone bad and after 3 uses, my hair had been renewed as much as it can be.
    Date published: 2017-08-30
    Rated 5 out of 5 by from GREAT PRODUCT I LOVE THIS MAGIC DROPS, HIGHLY RECOMENDED!!! I purchased this because my hair was really damaged but since I've been using this product my hair has change 100%
    Date published: 2017-04-21
    Rated 5 out of 5 by from Wonderful I am a swimmer. The chemicals in the pool ruined my hair. This product along with kerastase products, Has made my hair brand new. I highly recommend everyone try it. Within a week I started seeing results.
    Date published: 2017-04-21
    Rated 5 out of 5 by from Fitting that's it's in a gold bottle! I just bought my second bottle... I can't go without this. I have 40 year old thinning, color treated hair.. that has been just limp and tired looking. This product gives me shine and bounce (along with a few other Keratase products that I won't go without either) I'm so glad it was recommended to me. It gives the look that an oil would but not greasey or weighted down.
    Date published: 2017-01-27
    Rated 5 out of 5 by from Just what I needed! I'm on my second bottle of this wonderful stuff!!! First off it smells heavenly. I wish I could find a perfume that smells like this. I have mid 40 color treated hair that is thinning and just plain blah. Since using this serum my hair loss is almost non existent. I used to find a clump of hair in the shower drain every time I washed, no more!!! I will NEVER go without this product. My hair is shiny bouncy and feels so soft. I use everything kerastase and I love it! Again the smell of this serum is INCREDIBLE!!! I highly recommend this product. The bottle lasts quite a long time too.
    Date published: 2016-12-18
    Rated 1 out of 5 by from Only use once Is possible to aplied in old air dry hair ?cos i only wash my hair once a week cos mu hair is very dry
    Date published: 2016-12-03
    Rated 5 out of 5 by from Makes my hair so soft and shiny Love the way this makes my hair feel and look when i use it. I use two pippetts every other day and i can tell the shine and strength in my hair is awesome. I have highlighted hair and i feel like this is helping the color to last longer
    Date published: 2016-12-01
    Rated 4 out of 5 by from Would have been 5 stars except no discount applied Had code for 20% off. This is second time I was not allowed to use my discount codes. Love products but will not be ordering again in future and will be cancelling auto ships if this cannot be fixed.
    Date published: 2016-11-30
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