Purple shampoo with Hyaluronic Acid neutralizes brassy hair.
Ultra-moisturizing post-bleaching procedure shampoo-in-cream for sensitized lightened or highlighted hair.
You certainly are not afraid of a strong look. Lightened to cool, platinum blonde with lightener or heavily foiled highlights, your hair is highly sensitized. It needs to be nourished and protected from yellow tones due to oxidation and sun or heat exposure.
You spend a lot of time at the beach, or you want to look like you do. You love highlights that get increasingly bright toward the ends, as if you’d spent an entire season surfing in Malibu.
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