It’s empowering to take control and change up your look for yourself. Coloring your hair to reflect your personality gives you the power to express your true self. Whether you’re going for a glossy balayage, a fiery red or you’re aiming for a peroxide blonde, Chroma Absolu will provide the care that sets you free on your color journey.
Ditch Color Damaged Hair
But, when it comes to coloring services, many are concerned about colored hair damage. Hair color can be a stressful process for your strands and yet it is the #1 service in salons. Having a haircare range designed to strengthen, nourish and hydrate hair is the key to unlocking a whole world of color changes that won’t damage your hair. Enter: Chroma Absolu, Kérastase’s newest colored hair range that has been expertly formulated for anyone who loves to color their hair.
For the first time, there is a new way to treat colored hair at home. Chroma Absolu colored hair care collection deeply respects the hair fiber, nourishing your hair and helping prevent color fading while ensuring ultimate shine and bounce.
Meet Chroma Absolu
Chroma Absolu deeply respects the hair fiber, nourishing your hair and helping prevent color fading while ensuring ultimate shine and bounce. The Chroma Absolu range consists of 7 colored hair products, to care for colored hair at home, and 2 in-salon treatments, designed for hair that is sensitized or damaged from color procedures. What’s great is that all colored hair types can benefit from this breakthrough color care hair collection.
So you may be wondering, what does sensitized or damaged hair look like? You may notice changes in texture such as color-induced frizz, dullness and rough texture. Colored hair color will fade quicker due to increased fiber porosity and hair oxidation can occur leading to unwanted red and copper tones emerging. It will behave differently too, hair that is sensitized or damaged may take longer to blow-dry and style. Informed by science, Chroma Absolu is powered by a trio of powerful healing acids that supports you and your hairdresser in keeping your colored hair looking healthy and its best for longer.
Tried and Tested
Our most innovative and effective colored hair care collection to date, Chroma Absolu was put through 14 instrumental tests, as well as a consumer tested with more than 65 women. With regular use hair is 96% stronger* with 77% less frizz** and 62% more shine***. It also helps to prevent color fading. Chroma Absolu doesn’t just take care of your colored hair, it empowers you to be who you want to be.
*SYSTEM OF SOIN ACIDE CHROMA GLOSS + SÉRUM CHROMA THERMIQUE VS. NON-CONDITIONING SHAMPOO
**SÉRUM CHROMA THERMIQUE VS. NON-CONDITIONING SHAMPOO
***SYSTEM OF BAIN RICHE CHROMA RESPECT + SOIN ACIDE CHROMA GLOSS + MASQUE CHROMA FILLER VS. UNTREATED HAIR
Find The Chroma Absolu Hair Care Routine For Your Colored Hair
Chroma Absolu empowers you to color your hair with confidence since its formula, packed with three types of healing acids, tackles three layers of hair damage. The first is fiber porosity that causes hair color to fade faster. The second is color induced frizz that can make hair more difficult to style. Whilst the third is hair oxidation that can happen over time - think unwanted brassy and red tones in your previously perfect hair color.
The mix and match range was created to suit different types of color users. So whether you love experimenting, are constantly covering your roots or love experiencing with your dark hair, there’s a hair care routine for you. Read on to find yours…
The Color Cheater
Dark base prone to oxidation and undertones. Dark hair often struggles with unwanted red and copper undertones appearing over time. These are especially apparent in brunette hair that has been lightened with coloring techniques like balayage, or in hair that has gone from brunette to blonde and back again. If you want your hair color to stay cool, you need to avoid oxidation and neutralize those unwanted brassy and red tones. This is the Chroma Absolu routine to try.
Bain Riche Chroma Respect
Start with a nourishing cleanse that leaves hair soft and frizz-free whilst preventing hair color fade. This shampoo is adapted for medium to thick colored hair.
Soin Acide Chroma Gloss
To further prevent hair color fade, this fast-acting treatment works in 2 minutes to hydrate and strengthen the hair, whilst boosting shine.
Masque Vert Chroma Neutralisant Hair Mask
This color-correcting hair mask neutralizes unwanted red undertones for a deep, cool brunette hair color. Ideal for darker colored hair, this hair mask hydrates and strengthens the hair fiber to prevent future breakage. Note: Do not use on blonde / lightened hair colors. Just make sure to use gloves.
Sérum Chroma Thermique
Finally, UV rays and heat tools can cause hair to oxidize, revealing those unwanted undertones, this serum protects hair from the environment and your styling routine.
The Long-Time User
Permanent root covering. Constant root touch-ups over years and years can lead to unwanted static frizz and rough texture. For you, the aim is to strengthen the strands and inject much-needed softness and shine back into the hair. This is the Chroma Absolu routine to try.
Bain Chroma Respect
For fine to medium colored hair, this gently cleanses the hair and seriously hydrates. The end result is that hair is soft, shiny with a lightweight bounce.
Fondant Cica Chroma
When hair is dehydrated it draws in moisture from the air which causes frizz. This conditioner is formulated for fine to medium hair and leaves it 86% more smooth* to prevent both frizz and color fade.
*SYSTEM OF BAIN CHROMA RESPECT + FONDANT CICA CHROMA + SÉRUM CHROMA THERMIQUE
Soin Acide Chroma Gloss
Further hydrate the hair with this hero hair gloss that ramps up shine and leaves hair strong and healthy-looking.
Sérum Chroma Thermique
A smart hair serum, this doesn’t just protect against the environment and heat up to 450°F*, it also offers intense protection against humidity and water molecules in the air, for 96% smoother and instantly softer hair*.
*VS. UNTREATED HAIR
The Serial Colorer
Bleaching and intense coloring pigments. Okay, if you love bleaching your hair and experimenting with all the colors in the rainbow then you’ll know how important it is to take care of your hair. You need a hair care routine that is going to zero in on breakage and prevent damage. This is the Chroma Absolu hair care routine to try.
Bain Riche Chroma Respect
For medium to thick color-treated hair, you need nourishment at every stage of your routine, which is why you should use this shampoo that cleanses and nourishes. Hair is left soft, shiny and 95% smoother* which means less porosity that can lead to color fade and frizz.
*SYSTEM OF BAIN RICHE CHROMA RESPECT + MASQUE CHROMA FILLER
Masque Chroma Filler
For medium to thick colored hair, use a masque in place of conditioner for a serious shot of nourishment. This indulgent formula penetrates down into the hair’s cortex to fill areas of porosity for 92% stronger* strands. Hair is 93% more to smoother* - ideal if you enjoy experimenting with colors but hate hair color fade.
*VS. NON-CONDITIONING SHAMPOO
**VS. UNTREATED HAIR
Soin Acide Chroma Gloss
Our hero product, this rinse-out treatment seals the surface of your hair to secure the hair color, seal in moisture and enhance shine. It’s your hair’s new BFF.
Sérum Chroma Thermique
Finally, protect hair from further damage, whether caused by environmental aggressors or heat styling, with this antioxidant protective hair serum that also leaves hair 96% more smoother*.
*VS. UNTREATED HAIR