Hair loss involves strands falling from the root due to biological factors like hardening collagen. Genesis specifically targets hair fall due to breakage caused by mechanical stress (brushing). It acts as a comprehensive hair breakage treatment, strengthening the fiber to prevent the snap before it happens.

Inspired by the energy flowing from modern colognes, Genesis fragrance is a bright, invigorating scent of bergamot & a hint of aromatic green.

The best products for hair breakage target the fiber's weak points. The Genesis system combines a fortifying shampoo, restorative conditioner, and heat protectant spray to reinforce the hair. For intense repair, the Serum Fortifiant acts as a powerful anti-breakage serum to minimize fall from brushing.

Genesis offers a dual benefit for women experiencing hair-fall: reducing hair-fall due to breakage from brushing. Premiere is for damaged to very damaged hair from chemical aggression and helps to repair the hair fiber's strength.

For optimal results, use this anti-fall hair serum daily. Consistent application helps anchor the fiber at the root and provides resilience. It serves as a daily hair strengthening serum to reduce fall due to breakage during your styling routine.

A fortifying shampoo cleanses while reinforcing the fiber to reduce breakage. Choose Bain Hydra-Fortifiant to combat oily roots and fine hair. Choose Bain Nutri-Fortifiant if you need a rich, anti-breakage shampoo for thick or dry hair. Both deliver essential strength to weakened strands.

Defense Thermique is our best heat protectant spray for weakened hair. Spray into palms and work through damp hair before styling. It acts as a lightweight heat protectant for dry hair, shielding fibers up to 450°F while preventing frizz and breakage.