Première is best for those with damaged hair due to hard water. Take our hair quiz to learn more!

If you see white calcium build up on your showerhead or in your shower, you likely have hard water. If your hair is brittle, dry and breakage prone, Première can help! Premiere is designed to remove the calcium build up from your hair and reveal stronger, softer, shinier hair.

Première Concentre Pre-Shampoo Treatment is your repair hero. It has the highest level of active ingredients that will remove the calcium build up from your hair.

Apply a generous amout of the Pre-Shampoo Treatment on wet hair before shampooing and massage throughout. Leave on for 5 minutes. Don’t rinse. Then layer Première Bain Shampoo directly on top to maximize efficacy. Rinse and follow with Première Fondant or Mask.​

We recommend the conditioner for those with fine to medium hair types while suggesting the hair mask for those with medium to thick hair types.

The Première Sérum Filler can be applied to wet or dry hair. We recommend applying to towel-dried hair before blow-drying. This serum protects from heat damage up to 450°F. It visibly reduces the appearance of split ends and provides 99% stronger hair* and 85% shinier hair**.​

**vs. non conditioning shampoo ** vs. unwashed hair

Première Huile Gloss Réparatrice Intensive Shine Repair Oil can be applied on wet or dry hair. We recommend using before heat styling as this oil also protects from heat up to 450°F.