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Main content
Genesis for stronger healthier hair and less hair fall due to brushing

GENESIS

NEVER BE AFRAID
OF FALLING

DUAL-ACTION FORTIFYING HAIRCARE.
MORE STRENGTH. LESS BREAKAGE.

MORE STRENGTH.
LESS BREAKAGE.

97% LESS HAIR FALL
DUE TO BREAKAGE FROM BRUSHING*

+89% MORE
NOURISHED HAIR**

*System of Bain Hydra-Fortifiant + Fondant Renforçateur+ Sérum Fortifiant vs Non-Conditioning Shampoo
**vs. non-conditioning shampoo.

GENESIS SERUM FORTIFIANT HAIR SERUM

Daily fortifying serum for weakened hair

Strengthens hair day after day. 97% less hair fall due to breakage from brushing*

Genesis is not a hair loss product
*System of Bain Hydra-Fortifiant + Fondant Renforcateur + Sérum Fortifiant vs Non-Conditioning Shampoo.

SHOP NOW SHOP NOW
Genesis haircare for hair fall before and after

THE GENESIS RITUAL

DUAL-ACTION FORTIFYING HAIRCARE FOR WEAKENED HAIR

For fine to medium weakened hair
1
CLEANSE
For medium to thick weakened hair
1
CLEANSE
2
TREAT
2
TREAT
3
PROTECT
4
SCALP SERUM
Genesis haircare for hair fall before and after
Genesis haircare for hair fall before and after

THE GENESIS RITUAL

DUAL-ACTION FORTIFYING HAIRCARE FOR WEAKENED HAIR

For fine to medium weakened hair
1
CLEANSE
For medium to thick weakened hair
1
CLEANSE
2
TREAT
2
TREAT
3
PROTECT
4
SCALP SERUM
Genesis haircare for hair fall before and after
Genesis haircare for hair fall shampoo
Genesis haircare for hair fall shampoo

BAIN HYDRA-FORTIFIANT SHAMPOO

DELICATE FORTIFYING SHAMPOO FOR NORMAL TO OILY HAIR

Gently removes sebum & pollution particles from scalp and hair. Provides oil-control. Prevents risk of hair-fall due to breakage from brushing.

SHOP NOW
Genesis haircare for hair fall shampoo
Genesis haircare for hair fall shampoo texture

BAIN HYDRA-FORTIFIANT SHAMPOO

DELICATE FORTIFYING SHAMPOO FOR NORMAL TO OILY HAIR

Gently removes sebum & pollution particles from scalp and hair. Provides oil-control. Prevents risk of hair-fall due to breakage from brushing.

SHOP NOW
Genesis haircare for hair fall shampoo texture

BAIN NUTRI-FORTIFIANT SHAMPOO

FORTIFYING SHAMPOO FOR NORMAL TO DRY HAIR

Gently cleanses scalp & hair while adding moisture. Provides intense nourishment and gently detangles hair. Prevents risk of hair-fall due to breakage from brushing.

SHOP NOW
Genesis haircare for hair fall shampoo
Genesis haircare for hair fall shampoo
Genesis haircare for hair fall shampoo

BAIN NUTRI-FORTIFIANT SHAMPOO

FORTIFYING SHAMPOO FOR NORMAL TO DRY HAIR

Gently cleanses scalp & hair while adding moisture. Provides intense nourishment and gently detangles hair. Prevents risk of hair-fall due to breakage from brushing.

SHOP NOW
Genesis haircare for hair fall conditioner
Genesis haircare for hair fall conditioner

FONDANT RENFORÇATEUR CONDITIONER

LIGHTWEIGHT FORTIFYING CONDITIONER

Featuring anti-breakage action & fiber fortification. Lightweight. Provides immediate strength and softness. Provides moisture and shine. Detangles and adds body.

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Genesis haircare for hair fall conditioner
Genesis haircare for hair fall texture

FONDANT RENFORÇATEUR CONDITIONER

LIGHTWEIGHT FORTIFYING CONDITIONER

Featuring anti-breakage action & fiber fortification. Lightweight. Provides immediate strength and softness. Provides moisture and shine. Detangles and adds body.

SHOP NOW
Genesis haircare for hair fall hair mask texture

MASQUE RECONSTITUANT HAIR MASK

INTENSE FORTIFYING HAIR MASK

Provides intense nourishment & hydration. Smooths & detangles. Fortifies against breakage.

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Genesis haircare for hair fall hair mask
Genesis haircare for hair fall hair mask
Genesis haircare for hair fall hair mask

MASQUE RECONSTITUANT HAIR MASK

INTENSE FORTIFYING HAIR MASK

Provides intense nourishment & hydration. Smooths & detangles. Fortifies against breakage.

SHOP NOW
Genesis haircare for hair fall heat protector
Genesis haircare for hair fall heat protector

DEFENSE THERMIQUE HEAT PROTECTING SPRAY

LIGHTWEIGHT LEAVE-IN TO STRENGTHEN & PREVENT BREAKAGE

Detangles and hydrates without frizz. 24H protection against frizz even in high conditions of humidity. Protects hair from blow-dry heat. Helps to prevent split ends. Leaves hair shiny and silky.

SHOP NOW
Genesis haircare for hair fall heat protector
Genesis haircare for hair fall heat protector texture

DEFENSE THERMIQUE HEAT PROTECTING SPRAY

LIGHTWEIGHT LEAVE-IN TO STRENGTHEN & PREVENT BREAKAGE

Detangles and hydrates without frizz. 24H protection against frizz even in high conditions of humidity. Protects hair from blow-dry heat. Helps to prevent split ends. Leaves hair shiny and silky.

SHOP NOW
Genesis haircare for hair fall serum texture

SERUM FORTIFIANT HAIR SERUM

DAILY FORTIFYING SERUM FOR WEAKENED HAIR

Strengthens hair day after day. 97% less hair fall due to breakage from brushing*

*System of Bain Hydra-Fortifiant + Fondant Renforcateur + Sérum Fortifiant vs Non-Conditioning Shampoo.

SHOP NOW
Genesis haircare for hair fall serum
Genesis haircare for hair fall serum
Genesis haircare for hair fall serum

SERUM FORTIFIANT HAIR SERUM

DAILY FORTIFYING SERUM FOR WEAKENED HAIR

Strengthens hair day after day. 97% less hair fall due to breakage from brushing*

*System of Bain Hydra-Fortifiant + Fondant Renforcateur + Sérum Fortifiant vs Non-Conditioning Shampoo.

SHOP NOW

DUAL-ACTION FORTIFYING SYSTEM

Genesis is formulated to strengthen hair and reduce hair breakage.

Enriched with a potent combination of Edelweiss Native Cells and Ginger Root

Genesis haircare for hair fall ingredients

DUAL-ACTION FORTIFYING SYSTEM

Genesis is formulated to strengthen hair and reduce hair breakage.

Enriched with a potent combination of Edelweiss Native Cells and Ginger Root

1
1

GINGER ROOT
EXTRACT

Protects hair against daily external aggressors.



2
2

CAFFEINE

Helps improve scalp micro-circulation thanks to its
stimulating properties.


Genesis haircare for hair fall fragrance

HEART NOTES

ROSE, BERGAMOT
FLOWER & BASIL


SUBLIMATION OF A
WOODY CITRUS

BERGAMOTE DELIZIOSA

The Genesis fragrance is an invigorating blend of woody citrus
notes.Fresh lime and bergamot zest opens the scent, followed
by the soothing aroma of rose, and finally, the grounding
depth of vetiver.

This captivating combination captures the essence of the
outdoors, offering a revitalizing and empowering
experience for your hair and senses.


BOTTOM NOTES

VETIVER, MUSK
& TONKA BEAN

TOP NOTES

LIME, BERGAMOT
ZEST & CEDRAT

SUBLIMATION OF A
WOODY CITRUS

BERGAMOTE DELIZIOSA

The Genesis fragrance is an invigorating blend of woody citrus notes. Fresh lime and bergamot zest opens the scent, followed by the soothing aroma of rose, and finally, the grounding depth of vetiver.

This captivating combination captures the essence of the outdoors, offering a revitalizing and empowering experience for your hair and senses.

HEART NOTES
ROSE, BERGAMOT
FLOWER & BASIL
BOTTOM NOTES
VETIVER, MUSK
& TONKA BEAN
TOP NOTES
LIME, BERGAMOT
ZEST & CEDRAT

THEY TRIED IT, THEY LOVED IT

Stronger Hair, Stronger Stories. See Genesis in action.
#NeverBeAfraidOfFalling @kerastaseofficial

GENESIS HOMME

DUAL-ACTION HAIRCARE FOR MEN

Formulated with Creatine and Ginger Root Extract active ingredients, this collection of instantly thickening hair products for men deeply cleanses the scalp with a cooling sensation, strengthens the fiber and provides instantly thicker hair for weakened hair prone to thinning.

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