Genesis Bain Hydra-Fortifiant Shampoo

Inspired by the energy flowing from modern colognes, Genesis fragrance is a bright, invigorating scent of bergamot & a hint of aromatic green.

Genesis offers a dual benefit for women experiencing hair-fall: reducing hair-fall due to breakage from brushing. Resistance is for damaged to very damaged hair from chemical aggression and helps to repair the hair fiber’s strength.

Bain Hydra-Fortifiant Shampoo is meant for fine or oily hair, whereas Bain Nutri-Fortfiant Shampoo is meant for thick or dry hair. Bain Hydra-Fortifiant Shampoo addresses oily hair and scalp by preventing oil build up on the scalp. Both shampoos target weak hair that is prone to falling due to breakage from brushing.

Bain Hydra-Fortifiant Shampoo is gentle enough to be used daily in thin or oily hair to strengthen weakened hair.

Hair-loss is defined by more than 100 strands falling from the roots per day due to the hardening of collagen hair shaft. Hair-fall is defined by more than 100 strands per day falling from the roots due to biological reasons (stress, hormones, diet…) OR by hair falling from breakage. Hair breakage is due to mechanical stressors such as brushing.