

introducing Blond Absolu
Meet Blond Absolu, the ultra-violet hair care system featuring our first purple shampoo. With neutralizing and caring properties, this collection aims to preserve the look of every blonde.
Immediate Anti-Brass Action
Get 8X more luminous hair* with our first purple shampoo and hair mask to treat all your brassy and yellowing concerns.
shop nowInstant Fiber Care
Hair becomes 11X** more conditioned with our fortifying shampoo and conditioner.
shop nowUltimate Blonde Rescue
Stabilize color and illuminate lightened hair today with our newest in-salon post lightening treatment service.
shop nowHow do you Blond Absolu?
From platinum to highlighted, we’ve identified six iconic levels of blonde and the routines to match. Discover which Blond Absolu care routine matches your blonding need.
Before & After
Whether it’s tone correction or fiber care you're seeking, we have a solution for everyone. Scroll over the image to see our blonde before and after transformations.
Tone Correcting
Bain Ultra-Violet and Masque Ultra-Violet
Slide left < to see after Blond Absolu.
Luminosity
Bain Lumiere and Cicaflash
Slide left < to see after Blond Absolu.
Fortifying
Bain Ultra-Violet and Cicaflash
Slide left < to see after Blond Absolu.
Moisturizing
Bain Lumiere and Cicaplasme
Slide left < to see after Blond Absolu.
You Dare, We Care.
Blonding has no limits when you have the right products to preserve the health of your hair.
Blond Absolu Routine
** System of Bain Lumière + Cicaflash vs. non-conditioning shampoo.

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