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THE BLONDE STRUGGLE IS REAL

The struggle to achieve the perfect blonde can be so real! Lightened and highlighted blondes often face dryness, dullness, and unwanted tones. Prepare to redefine your blonde journey with the revolutionary new Blond Absolu line. This advanced collection achieves unparalleled brightness and profound hydration through the ultimate combination of hyaluronic acid and vitamins C+E.

BLONDE NEEDS SPECIFIC CARE

1. DEMANDING
TEXTURE

DRY, THINNING,
SPLIT-ENDS

2. COLOR DISTORTION

BRASSINESS AND DULLNESS

YOUR NATURAL OR WARM BLOND ROUTINE

Salon frequency : every 2-6 months

Bain Lumiere, is a hydrating illuminating shampoo to increase brightness, while locking in plumping hydration.

Cicaflash Conditioner, is an intense fortifying conditioner for lightened or highlighted hair.

Blonde Guard, is a innovative hydrating wonder shield leave-in spray, formulated to protect all types of blondes from top aggressors.

SHOP THE ROUTINE

NATURAL OR WARM
BLONDE

SHE HAS

Lift level : +
Porosity : +
Need of neutralization: +

NATURAL OR WARM
BLONDE

SHE NEEDS

☑ BOOST SOFTNESS
☑ STAY HYDRATED
☑ PREVENT DULLNESS & DRYNESS

NATURAL OR WARM BLONDE

Lift level : +
Porosity : +
Need of neutralization: +

She needs:

☑ BOOST SOFTNESS
☑ STAY HYDRATED
☑ PREVENT DULLNESS & DRYNESS

NATURAL OR WARM BLONDE

Salon frequency : every 2-6 months

YOUR NATURAL OR WARM BLOND ROUTINE

Bain Lumiere

Cicaflash

Blond Guard

SHOP THE ROUTINE

COOL
BLONDE

SHE HAS

Lift level: +++
Porosity: +++
Need of neutralization: ++

COOL
BLONDE

SHE NEEDS

☑ BOOST SOFTNESS
☑ STAY HYDRATED
☑ ANTI-BRASS CARE
☑ PREVENT UNWANTED TONES

YOUR COOL BLOND ROUTINE

Salon frequency: every 2 to 3 months

Bain Ultra-Violet, is a hydrating purple shampoo designed to reduce brassiness and increase brightness.

Masque Ultra-Violet, is an intensely hydrating purple masque to reduce brassiness and increase brightness while locking in plumping hydration.

Blonde Guard, is a innovative hydrating wonder shield leave-in spray, formulated to protect all types of blondes from their main aggressors.

SHOP THE ROUTINE

COOL BLONDE

Lift level: +++
Porosity: +++
Need of neutralization: ++

She needs:

☑ BOOST SOFTNESS
☑ STAY HYDRATED
☑ ANTI-BRASS CARE
☑ PREVENT UNWANTED TONES

COOL BLONDE

Salon frequency: every 2 to 3 months

YOUR COOL BLOND ROUTINE

Bain Ultra-Violet

Masque Ultra-Violet

Blonde Guard

SHOP THE ROUTINE

FREE YOUR
BLONDE RITUAL

Discover the complete Blond Absolu routine for all blondes

CLEANSE

BAIN BLOND

Gently cleanses and preps hair for a hydration treatment.

TREAT

CICAFLASH /
MASQUE ULTRA-VIOLET

An intense hydration with the weightless feeling of a condititoner.

GUARD

BLOND GUARD

Protects blond hair against external aggressors to keep salon-fresh blond.

SHOP BLOND ABSOLU

DEHYDRATION

UV DAMAGE

HEAT

DEHYDRATION

UV DAMAGE

HEAT

LET’S HIT THE ROAD

DISCOVER RELATED ARTICLES

UNVEIL THE BRIGHTEST, MOST HYDRATED BLONDE YOU'VE EVER IMAGINED!

Fight dryness, dullness, and unwanted tones with hyaluronic acid and vitamins C+E for luminous, hydrated blonde hair!

READ NOW

Brightening Hydration: The Science of Blonde Hair Care

This article will walk you through a scientific approach to address these blonde hair care needs.

READ NOW

THE BLONDE STRUGGLE IS REAL

Lightened and highlighted blondes often face dryness, dullness, and unwanted tones. Prepare to redefine your blonde journey with the revolutionary new Blond Absolu line.

READ NOW

UNVEIL THE BRIGHTEST, MOST HYDRATED BLONDE YOU'VE EVER IMAGINED!

Fight dryness, dullness, and unwanted tones with hyaluronic acid and vitamins C+E for luminous, hydrated blonde hair!

READ NOW

Brightening Hydration: The Science of Blonde Hair Care

This article will walk you through a scientific approach to address these blonde hair care needs.

READ NOW

THE BLONDE STRUGGLE IS REAL

Lightened and highlighted blondes often face dryness, dullness, and unwanted tones. Prepare to redefine your blonde journey with the revolutionary new Blond Absolu line.

READ NOW

Discover Related Articles

Discover how we combine our deep knowledge of hairdressers and their clients to imagine a world of hair care products that would exceed expectations

SPRING AT KÉRASTASE

Paris is awakening. The Tuileries and Luxembourg gardens are blooming and the air is filled with a floral freshness. Let your hair bloom with the new collection of Spring gift sets.

Each set this spring is designed as a sensory masterpiece. Like a flower blooming, these care rituals capture start of a new season. More than just a product, each set is a promise of absolute care, blending high-performance hair technology with the ultimate luxury of sensoriality.

Each set this spring is designed as a sensory masterpiece. Like a flower blooming, these care rituals capture start of a new season.

More than just a product, each set is a promise of absolute care, blending high-performance hair technology with the ultimate luxury of sensoriality.

Read article

Emily Ratajkowski x Kérastase

There are lots of reasons why Emily Ratajkowski or Emrata, is unforgettably magnetic. Get up close and personal with Emily, our celebrity spokesmodel and face of Kérastase. Learn more about collaboration with this modern icon.

Read article

SYDNEY SWEENEY IS THE NEW GLOBAL BRAND CELEBRITY AMBASSADOR FOR KÉRASTASE

Sydney has had a meteoric rise on-screen, breaking out with iconic roles in two of the most culturally relevant and important series of our time; The White Lotus and Euphoria. The unrivaled success of both shows also saw her land double Primetime Emmy nominations in the same year, marking herself as one of the most coveted and in-demand actresses in the world. 2024 will see Sydney reach even greater heights in the romantic-comedy Anyone But You and action-thriller Madame Web.

Read article

LES AMIES DE KÉRASTASE

Today we introduce an exciting new chapter for Kérastase with "LES AMIES DE KÉRASTASE", where we will profile the most influential emerging, undiscovered, and culturally relevant new voices from all over the world.

From music and dance to fashion and business, expect the unexpected as we work with authentic talent who align to our core values and energy – always keeping liberated, parisian, luxury & professional at heart.