CHROMA ABSOLU
Restoring Acid Care For All
Color-Treated Hair
YOU DARE, WE CARE
Fusio Dose
Exclusively In-Salon
Bain Chroma Respect Sulfate-Free Shampoo
Sulfate-free shampoo for fine to medium color treated hair
IDEAL HAIR TYPE
Fine to medium color-treated hair
PRO TIP
“Since I only cleanse my hair 2x a week, I love to give myself an extra and very thorough cleanse to make sure my scalp is thoroughly clean. This extra cleanse always makes my blowouts last longer.”
- Cheng Tan | @styledbycheng | San Diego, CA
Bain Riche Chroma
Respect Sulfate-Free Shampoo
Sulfate-free shampoo for medium to thick color treated hair
IDEAL HAIR TYPE
Medium to thick color-treated hair
PRO TIP
“Not many people know this, but it only takes a quarter size amount of product applied to wet hair to create a luxurious lather. Rinse and repeat to ensure the second lather cleanses from roots to lengths. These products are my secret to protecting color treated hair!”
- Kate Magoon / @KateLovesColour / Strand Salon
Fondant Cica Chroma Conditioner
Strengthening conditioner for color treated hair
IDEAL HAIR TYPE
Fine to medium
color-treated hair
Masque Chroma Filler Hair Mask
Deep strengthening hair mask for color treated hair
IDEAL HAIR TYPE
Medium to thick
color-treated hair
Masque Vert
Neutralisant Color-Correcting
Hair Mask
Dark brunette tone perfecting hair mask for color treated hair
IDEAL HAIR TYPE
Ideal for dark brunette hair color (shades 1 - 4) with unwanted copper & red undertones.
PRO TIP
“This is a dark brunette’s dream! I use weekly to keep my hair from fading out too warm. I would recommend using once a week just to stay neutral. Leave on for a maximum of 5 minutes depending on desired toner.”
- Cheng Tan | @styledbycheng | San Diego, CA
Soin Acide Chroma
Gloss
High shine hair gloss treatment for color treated hair
HOW TO APPLY
Apply to shampooed and towel-dried mid-lengths and ends until saturated. Massage the hair until product transforms into a milky texture, then rinse thoroughly. Do not apply to the scalp. Avoid irritated skin and eye areas
HOW MUCH
1 dose = fine/medium hair
2 doses = thick/long hair
1 bottle = 210 mL = 3,5 month
with 1 use per week
HOW OFTEN
On a weekly basis, either to
replace the Fondant or the
Masque, or for extra care
and shine after the Masque
Sérum Chroma Thermique Blow Dry Primer
Frizz-reducing blow dry heat protectant for color treated hair
IDEAL HAIR TYPE
All types of color treated hair
HOW TO APPLY
Spray the product section by
section throughout lenghts of
towel-dried, damp hair.
Proceed to blow dry and
airdry.
What’s inside
Infused with Restoring Acids
With Centella Asiatica
* Instrumental test: Bain Riche Chroma Respect Sulfate-Free Shampoo + Masque Chroma Filler Mask + Sérum Chroma Thermique Blow Dry Primer
Known for its recovery properties
Luxurious Scent
Crafted by master French perfumers, this one-of-a-kind scent combines notes of vibrant cardamom, neroli and warm sandalwood wrapped by a precious tuberose flower and delicate orange blossom heart
In-Salon Routine
On the day of the color service
On non-color service appointment to neutralize unwanted red & copper undertones
Fusio Dose
Instant transformation treatment for color-treated hair
The restoring acid formula of the concentre boosts caring and nourishing of the hair. And pairing the booster with the concentre forms a powerful treatment to help hair recover after receiving a color service
PRO TIP
For added customization, adpat the booster according to the client's main hair concern shared during the diagnosis.
Color Care
How does hair color damage my hair?
Alkaline agents in hair color can create holes in the hair fiber allowing pigments to penetrate the core of the hair. As a result, hair is left with a rough texture and over time, the hair color fades more quickly
3 layers of damage of color treated hair
At the Core - Fiber Porosity
Breakage, Split Ends & Accelerates Color Fading
With Chroma Absolu
96% Stronger Hair*
*System of soin acide chroma gloss + sérum chroma thermique blowdry primer vs. Non-conditioning shampoo
In the Middle - Color Induced Frizz
Dry touch, “fried look”, dullness & rough touch
With Chroma Absolu
77% Less Frizz*
***System of bain riche chroma respect sulfate-free shampoo + soin acide chroma gloss + masque chroma filler mask vs. untreated hair
At the Surface - Hair Oxidation
Unwanted red & copper
With Chroma Absolu
62% More Shine*
**Sérum chroma thermique blow dry primer vs. Non-conditioning shampoo
Which Range Is Right For Your Client?
Chroma Absolu, Blond Absolu, or Resistance Therapiste?
Chroma Absolu
For all types of color-treated hair seeking nourishment and color protection
Blond Absolu
For all types of sensitized or bleached blonde hair seeking moisture and strength
Resistance
For all types of severely damaged hair (erosion level 3-4) seeking internal damage and immediate renewal care
Sustainability
Packaging
Our shampoo bottles* are now
made with 95% recycled plastic**
and are recyclable
** The remaining 5% are dyes and additives
Factory
Since 2015, our factories have achieved carbon neutrality by using 100% renewable energy.
100% of the water used for production is recycled and reused.
In 2020, our factory saved 32 millionliters of water.
Tools on Access
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